{"id":68580,"date":"2025-06-05T00:01:42","date_gmt":"2025-06-05T00:01:42","guid":{"rendered":"https:\/\/english.saigonbiz.com.vn\/2025\/06\/05\/multimedia-update-game-set-match-joe-the-juice-welcomes-novak-djokovic-to-the-family\/"},"modified":"2025-06-05T00:01:42","modified_gmt":"2025-06-05T00:01:42","slug":"multimedia-update-game-set-match-joe-the-juice-welcomes-novak-djokovic-to-the-family","status":"publish","type":"post","link":"https:\/\/english.saigonbiz.com\/vn\/multimedia-update-game-set-match-joe-the-juice-welcomes-novak-djokovic-to-the-family\/","title":{"rendered":"MULTIMEDIA UPDATE — Game, Set, Match: JOE & THE JUICE Welcomes Novak Djokovic to the Family"},"content":{"rendered":"
\n

Global lifestyle brand JOE & THE JUICE and\u00a0tennis GOAT\u00a0Novak Djokovic are joining forces to redefine\u00a0functional health, one sip at a\u00a0time<\/em><\/p>\n

\"Novak<\/p>\n

COPENHAGEN, Denmark, June 04, 2025 (GLOBE NEWSWIRE) — Today, JOE & THE JUICE, the global concept known for its electric vibes, killer tunes, and seriously great sips, is proud to announce a strategic partnership with tennis legend\u00a0(currently breaking records on court) and Olympic gold medalist, Novak Djokovic. More than just a\u00a0collaboration,\u00a0Djokovic\u00a0is stepping onto the court as a Health & Wellness Ambassador and a shareholder, ready to lend his champion mindset to the brand.\u00a0<\/p>\n

\u201cI\u2019m proud to announce my new role as a Health & Wellness\u00a0Ambassador\u00a0for Joe & The Juice,\u201d says Novak Djokovic. \u201cThroughout my career, physical and mental wellness have been the foundation of my performance on and off the court. From training and recovery to nutrition and mindset, I\u2019ve learned that what you put into your body directly impacts how far you can push it.<\/p>\n

Joe & The Juice shares that same commitment to clean ingredients, energy, and balance. I\u2019ve long admired their fresh, functional approach to\u00a0fuelling\u00a0the body and mind\u00a0–\u00a0whether it\u2019s a pre-match juice or a mid-day reset.\u00a0Together, we\u2019ll be working on bringing purposeful wellness to more people around the world.\u201d<\/p>\n

As\u00a0an all-time record\u00a0holder with 24-Grand Slam singles titles, remaining as world no.1 for a record 428 weeks, Djokovic knows what it takes to fuel the body and mind for success.\u00a0These values resonate deeply with what JOE & THE JUICE stands for.\u00a0Djokovic\u2019s\u00a0unapologetic approach to living well aligns intrinsically with JOE\u2019s core values.\u00a0<\/p>\n

“We believe in making better-for-you options accessible and inspiring a balanced and vibrant way of living,” says Thomas N\u00f8r\u00f8xe, CEO of JOE & THE JUICE. “Bringing Novak into the JOE family means enhancing that philosophy and reaching even more people. He’s a global icon who embodies well-being and authenticity \u2013 values central to who we are. This partnership is about growing together and continuing to empower people to elevate their lifestyle. And trust me, we’re just getting started.”\u00a0<\/p>\n

As this long-term partnership unfolds,\u00a0Djokovic\u00a0will be an active participant within the JOE & THE JUICE\u00a0world,\u00a0contributing\u00a0to brand campaigns, offering\u00a0valuable input for product development, and sharing\u00a0his unique perspective on wellness and performance.\u00a0\u00a0<\/p>\n

And for those who know, you know that JOE & THE JUICE has always been about pushing boundaries. With Novak\u00a0Djokovic’s support, we’re planting roots deeper, specifically through his involvement in developing the JOE & THE JUICE franchise in Serbia and Montenegro. This is about bringing the unique JOE experience to more people than ever before, starting in a region close to Novak\u2019s heart.\u00a0<\/p>\n

With a presence across 400+ locations worldwide, JOE & THE JUICE continues to expand\u00a0its\u00a0footprint as the primary health-centric lifestyle destination.\u00a0\u00a0<\/p>\n

Keep an eye on our channels for the first powerful activation, dropping later this year.\u00a0The blend just got stronger.<\/strong><\/p>\n

Related link:<\/strong>\u00a0Novak Djokovic x Joe & the Juice, Instagram Announcement<\/a><\/p>\n

A photo accompanying this announcement is available at https:\/\/www.globenewswire.com\/NewsRoom\/AttachmentNg\/7173bc3a-3cdf-4973-aa2a-614878390dbf<\/a><\/p>\n

CONTACT: Press contact Sabine Fabrin \r\nE-mail: sabine.fabrin@joejuice.com <\/pre>\n
\"\"<\/div>\n","protected":false},"excerpt":{"rendered":"
Global lifestyle brand JOE & THE JUICE and\u00a0tennis GOAT\u00a0Novak Djokovic are joining forces to redefine\u00a0functional health, one sip at a\u00a0time COPENHAGEN, Denmark, June 04, 2025 (GLOBE NEWSWIRE) — Today, JOE & THE JUICE, the global concept known for its electric vibes, killer tunes, and seriously great sips, is proud to announce a strategic partnership with […]\n","protected":false},"author":1,"featured_media":79226,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-68580","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-people"],"yoast_head":"\nMULTIMEDIA UPDATE - Game, Set, Match: JOE & THE JUICE Welcomes Novak Djokovic to the Family - Biz and Live in Saigon<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/english.saigonbiz.com\/vn\/multimedia-update-game-set-match-joe-the-juice-welcomes-novak-djokovic-to-the-family\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MULTIMEDIA UPDATE -- Game, Set, Match: JOE & THE JUICE Welcomes Novak Djokovic to the Family\" \/>\n<meta property=\"og:description\" content=\"Global lifestyle brand JOE & THE JUICE and\u00a0tennis GOAT\u00a0Novak Djokovic are joining forces to redefine\u00a0functional health, one sip at a\u00a0time COPE\" \/>\n<meta property=\"og:url\" content=\"https:\/\/english.saigonbiz.com\/vn\/multimedia-update-game-set-match-joe-the-juice-welcomes-novak-djokovic-to-the-family\/\" \/>\n<meta property=\"og:site_name\" content=\"Biz and Live in Saigon\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SaigonbizGroup\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-05T00:01:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ml-eu.globenewswire.com\/Resource\/Download\/7173bc3a-3cdf-4973-aa2a-614878390dbf\/novak-at-joe-the-juice-copy.png\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/english.saigonbiz.com\/vn\/multimedia-update-game-set-match-joe-the-juice-welcomes-novak-djokovic-to-the-family\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/english.saigonbiz.com\/vn\/multimedia-update-game-set-match-joe-the-juice-welcomes-novak-djokovic-to-the-family\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/english.saigonbiz.com\/vn\/#\/schema\/person\/267b348e6cf32a66aab33637c2d399a6\"},\"headline\":\"MULTIMEDIA UPDATE — Game, Set, Match: JOE & THE JUICE Welcomes Novak Djokovic to the Family\",\"datePublished\":\"2025-06-05T00:01:42+00:00\",\"dateModified\":\"2025-06-05T00:01:42+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/english.saigonbiz.com\/vn\/multimedia-update-game-set-match-joe-the-juice-welcomes-novak-djokovic-to-the-family\/\"},\"wordCount\":550,\"publisher\":{\"@id\":\"https:\/\/english.saigonbiz.com\/vn\/#organization\"},\"articleSection\":[\"People\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/english.saigonbiz.com\/vn\/multimedia-update-game-set-match-joe-the-juice-welcomes-novak-djokovic-to-the-family\/\",\"url\":\"https:\/\/english.saigonbiz.com\/vn\/multimedia-update-game-set-match-joe-the-juice-welcomes-novak-djokovic-to-the-family\/\",\"name\":\"MULTIMEDIA UPDATE - 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