{"id":69554,"date":"2025-07-01T12:02:16","date_gmt":"2025-07-01T12:02:16","guid":{"rendered":"https:\/\/english.saigonbiz.com.vn\/2025\/07\/01\/sbc-medical-appoints-new-chief-marketing-officer-to-enhance-marketing-infrastructure-and-strengthen-brand-power\/"},"modified":"2025-07-01T12:02:16","modified_gmt":"2025-07-01T12:02:16","slug":"sbc-medical-appoints-new-chief-marketing-officer-to-enhance-marketing-infrastructure-and-strengthen-brand-power","status":"publish","type":"post","link":"https:\/\/english.saigonbiz.com\/vn\/sbc-medical-appoints-new-chief-marketing-officer-to-enhance-marketing-infrastructure-and-strengthen-brand-power\/","title":{"rendered":"SBC Medical Appoints New Chief Marketing Officer to Enhance Marketing Infrastructure and Strengthen Brand Power"},"content":{"rendered":"
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IRVINE, Calif., July 01, 2025 (GLOBE NEWSWIRE) — SBC Medical Group Holdings Incorporated (Nasdaq: SBC) (\u201cSBC Medical\u201d), a global franchise and provider of services for aesthetic clinics, is pleased to announce the appointment of Shinya Inoue as Chief Marketing Officer (CMO), effective July 1, 2025.<\/p>\n

\"CMO<\/p>\n

As CMO of SBC Medical, Mr. Inoue will lead efforts to enhance the brand value of the group\u2019s portfolio, including Shonan Beauty Clinic, one of Japan\u2019s largest aesthetic medical brands. He will also spearhead the evolution and optimization of the company\u2019s marketing infrastructure with a strong focus on digital innovation. Through strategic initiatives that address the increasing diversity of customer touchpoints, he will work to further strengthen the Group\u2019s global competitiveness and contribute to the sustainable advancement of the medical aesthetics industry.<\/p>\n

Mr. Inoue began his career at P&G Japan and has since accumulated decades of experience in brand strategy, organizational management, and integrated marketing centered on digital at leading international companies both in Japan and overseas, including Eli Lilly Japan, Adobe, and KDDI. He is well recognized for his strengths in designing marketing processes and building organizations from a company-wide perspective, as well as his ability to consistently lead initiatives from research and strategy development to the establishment and operation of execution frameworks and various supporting environments. Most recently, he served as CMO at Pioneer Corporation, where he led the launch of the marketing organization, restructuring of the planning and communication areas, and drove the market introduction of new products. Additionally, he has been instrumental in supporting the development of next generation marketers through contributions to marketing publications, speaking at industry conferences, and collaborating with educational institutions.<\/p>\n