{"id":73586,"date":"2025-10-29T12:04:14","date_gmt":"2025-10-29T12:04:14","guid":{"rendered":"https:\/\/english.saigonbiz.com.vn\/2025\/10\/29\/teads-appoints-fernando-tassinari-as-managing-director-of-latam-to-lead-a-new-phase-of-regional-growth-and-transformation\/"},"modified":"2025-10-29T12:04:14","modified_gmt":"2025-10-29T12:04:14","slug":"teads-appoints-fernando-tassinari-as-managing-director-of-latam-to-lead-a-new-phase-of-regional-growth-and-transformation","status":"publish","type":"post","link":"https:\/\/english.saigonbiz.com\/vn\/teads-appoints-fernando-tassinari-as-managing-director-of-latam-to-lead-a-new-phase-of-regional-growth-and-transformation\/","title":{"rendered":"Teads appoints Fernando Tassinari as Managing Director of LATAM to lead a new phase of regional growth and transformation"},"content":{"rendered":"<div>\n<p>S\u00c3O PAULO, Oct.  29, 2025  (GLOBE NEWSWIRE) &#8212; Teads (NASDAQ: TEAD), the omnichannel outcomes platform for the Open Internet, today announced the appointment of Fernando Tassinari as Managing Director of LATAM, effective immediately.<\/p>\n<p>This strategic leadership addition reinforces Teads\u2019 commitment to accelerating growth across key Latin American markets, expanding its branding and performance business, and strengthening its position as one of the world\u2019s leading digital advertising platforms.<\/p>\n<p>With more than two decades of international leadership experience in marketing and digital advertising, Tassinari has built an impressive career at global companies including Taboola, Criteo, Turn, MRM Worldwide (McCann Worldgroup) and Razorfish (Publicis Group). Throughout his career, he has led multicultural, high-performing teams across Brazil, Mexico, Argentina, Colombia, Israel, Europe, APAC, and the United States, recognized for his ability to drive sustainable growth while building long-term partnerships with top agencies and advertisers.<\/p>\n<p>In his new role, Tassinari will be responsible for leading Teads\u2019 overall strategy in Latin America, consolidating its market position and accelerating the growth of its performance business &#8211; a key pillar in the company\u2019s next stage of global evolution. His leadership will combine a results-driven strategic vision with a deep understanding of the diverse cultural and business dynamics across the region.<\/p>\n<p style=\"padding-left:40px;\">\u201cFernando\u2019s appointment represents an important milestone for Teads as we enter a new chapter of growth in Latin America,\u201d said David Kostman, CEO at Teads. \u201cHis proven leadership, international experience, and strong business acumen are exactly what we need to strengthen our footprint across LATAM and continue delivering measurable value for our clients in an increasingly complex digital landscape.\u201d<\/p>\n<p>Mayra Contreras, SVP of LATAM at Teads, will continue to lead Teads\u2019 Mexico and Miami operations, reinforcing the company\u2019s presence in two of the region\u2019s most strategic and dynamic markets, while maintaining her focus on building strong client and agency partnerships.<\/p>\n<p>Tassinari\u2019s leadership will focus on three core priorities: strengthening Teads LATAM\u2019s internal culture, driving innovation in business development, and expanding growth opportunities for local teams. Known for his collaborative and people-first approach, he believes that long-term success is rooted in trust, creativity, and authentic human connection.<\/p>\n<p style=\"padding-left:40px;\">\u201cI firmly believe that growth is not only about metrics or financial performance \u2014 it\u2019s about the human connections that inspire teams to reach their full potential,\u201d said Tassinari. \u201cI\u2019m truly excited to join Teads at such a pivotal time for our industry and to work alongside an exceptional team to build a stronger, more innovative, and more connected LATAM region.\u201d<\/p>\n<p>Tassinari\u2019s appointment underscores Teads\u2019 commitment to talent, innovation, and local leadership \u2014 key pillars driving the company\u2019s global expansion. Under his guidance, LATAM is expected to play an increasingly strategic role in Teads\u2019 worldwide growth, strengthening both its commercial offering and its value proposition for advertisers, agencies, and publishers.<\/p>\n<p><strong><u>Forward-Looking Statements<\/u><\/strong><br \/>This press release contains forward-looking statements within the meaning of the federal securities laws, which statements involve substantial risks and uncertainties. Forward-looking statements generally relate to possible or assumed future results of our business, financial condition, results of operations, liquidity, plans and objectives. You can generally identify forward-looking statements because they contain words such as \u201cmay,\u201d \u201cwill,\u201d \u201cshould,\u201d \u201cexpects,\u201d \u201cplans,\u201d \u201canticipates,\u201d \u201ccould,\u201d \u201cintends,\u201d \u201cguidance,\u201d \u201coutlook,\u201d \u201ctarget,\u201d \u201cprojects,\u201d \u201ccontemplates,\u201d \u201cbelieves,\u201d \u201cestimates,\u201d \u201cpredicts,\u201d &#8220;foresee,\u201d \u201cpotential\u201d or \u201ccontinue\u201d or the negative of these terms or other similar expressions that concern our expectations, strategy, plans or intentions.<\/p>\n<p>We have based these forward-looking statements largely on our current expectations and projections regarding future events and trends that we believe may affect our business, financial condition and results of operations. The outcome of the events described in these forward-looking statements is subject to risks, uncertainties and other factors, including but not limited to: the risk that changes in our regional leadership may not result in the anticipated growth or market performance; our ability to attract and retain key personnel; our ability to successfully execute our business strategy in the LATAM region; and the other important risks described in the section entitled \u201cRisk Factors\u201d and elsewhere in the Annual Report on Form 10-K filed for the year ended December 31, 2024, and our Quarterly Reports on Form 10-Q filed for the quarters ended March 31, 2025, and June 30, 2025 filed with the Securities and Exchange Commission (the \u201cSEC\u201d), which are available on our website at <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=C68JWyvOEZVZfW3n8i9iEA5DV0paWTkAiPwmXT0PfFaNJoyu09tkZ5fL7kkJm0pe364pHmCC9i6vnftPsX2BuEk-Yl2nf7XanujH9jDhmJNDxqqIEF1blACMGUr6nWq3\" rel=\"nofollow\" target=\"_blank\" title=\"\">https:\/\/investors.teads.com\/<\/a> and on the SEC\u2019s website at\u00a0<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=yW1nZ8-2uENf7Cs6VUcoRvjiwfoCqPhVnx8Y3IpzJdZ83FJFNUAG1oSF6X4OSF11lV9M_EyKq0FN0PbJjDpWtQ==\" rel=\"nofollow\" target=\"_blank\" title=\"www.sec.gov\">www.sec.gov<\/a>.<\/p>\n<p>Accordingly, you should not rely upon forward-looking statements as predictions of future events. We cannot assure you that the results, events and circumstances reflected in the forward-looking statements will be achieved or occur, and actual results, events or circumstances could differ materially from those projected in the forward-looking statements. We undertake no obligation to update any forward-looking statement to reflect events or circumstances after the date on which the statement is made or to reflect the occurrence of unanticipated events. We do not assume any obligation to update any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by law.<\/p>\n<p><strong>About Teads<\/strong><\/p>\n<p>Teads Holding Co. (\u201cTeads\u201d) (Nasdaq: TEAD) is the omnichannel outcomes platform for the Open Internet, driving full-funnel results for marketers across premium media. With a focus on meaningful business outcomes for branding and performance objectives, Teads drives value with every media dollar by leveraging predictive AI technology to connect quality media, beautiful brand creative, and context-driven addressability and measurement. One of the most scaled advertising platforms on the Open Internet, Teads is directly partnered with more than 10,000 publishers and 20,000 advertisers globally. The company is headquartered in New York, New York with a global team of nearly 1,800 people in 30+ countries.<\/p>\n<p>For more information, visit <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=66o7u7AqqhVnaV8k1OOa3xsLDccrhXScDoV8mEuG8bqLT0HCjDKui2JmtK5MwNChpzB6gtbw6lp1TpeKyKhNoA==\" rel=\"nofollow\" target=\"_blank\" title=\"www.teads.com\">www.teads.com<\/a>.<\/p>\n<p><strong>Media Contact<\/strong><\/p>\n<p><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=GvmyA_s-yqi3Gsx_j1XA0N-qCwUoOPY9kA6burdUk9aaWSS2JbFczqfjXzUBFFGeADFfsrp_eqZp0PUnctqRRgajBqozrXYzYYQWmU_dXPg=\" rel=\"nofollow\" target=\"_blank\" title=\"press@teads.com\">press@teads.com<\/a><\/p>\n<p><strong>Investor Relations Contact<\/strong><\/p>\n<p><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=f5xz5D0HMBlP1UoKgMUHPSbPtcw-SKRUkgtN6jJNpOtR2e-63CORZPt9cd-a-upJT28iUSVL_LFiEcHN2wKAJg==\" rel=\"nofollow\" target=\"_blank\" title=\"IR@teads.com\">IR@teads.com<\/a><\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/ml.globenewswire.com\/media\/YjFjYWQyNDEtMmFjYS00YjMwLWExMzItNzRhMjkwMjQyNjQzLTEyMjIxNjctMjAyNS0xMC0yOS1lbg==\/tiny\/Teads-Holding-Co-.png\" referrerpolicy=\"no-referrer-when-downgrade\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>S\u00c3O PAULO, Oct. 29, 2025 (GLOBE NEWSWIRE) &#8212; Teads (NASDAQ: TEAD), the omnichannel outcomes platform for the Open Internet, today announced the appointment of Fernando Tassinari as Managing Director of LATAM, effective immediately. This strategic leadership addition reinforces Teads\u2019 commitment to accelerating growth across key Latin American markets, expanding its branding and performance business, and [&#8230;]\n","protected":false},"author":1,"featured_media":79226,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-73586","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-people"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.6 (Yoast SEO v21.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Teads appoints Fernando Tassinari as Managing Director of LATAM to lead a new phase of regional growth and transformation - Biz and Live in Saigon<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/english.saigonbiz.com\/vn\/teads-appoints-fernando-tassinari-as-managing-director-of-latam-to-lead-a-new-phase-of-regional-growth-and-transformation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Teads appoints Fernando Tassinari as Managing Director of LATAM to lead a new phase of regional growth and transformation\" \/>\n<meta property=\"og:description\" content=\"S\u00c3O PAULO, Oct. 29, 2025 (GLOBE NEWSWIRE) &#8212; Teads (NASDAQ: TEAD), the omnichannel outcomes platform for the Open Internet, today announced the\" \/>\n<meta property=\"og:url\" content=\"https:\/\/english.saigonbiz.com\/vn\/teads-appoints-fernando-tassinari-as-managing-director-of-latam-to-lead-a-new-phase-of-regional-growth-and-transformation\/\" \/>\n<meta property=\"og:site_name\" content=\"Biz and Live in Saigon\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SaigonbizGroup\" \/>\n<meta property=\"article:published_time\" content=\"2025-10-29T12:04:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/english.saigonbiz.com\/vn\/wp-content\/uploads\/2025\/10\/Teads-Holding-Co-1-2.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1\" \/>\n\t<meta property=\"og:image:height\" content=\"1\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/english.saigonbiz.com\/vn\/teads-appoints-fernando-tassinari-as-managing-director-of-latam-to-lead-a-new-phase-of-regional-growth-and-transformation\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/english.saigonbiz.com\/vn\/teads-appoints-fernando-tassinari-as-managing-director-of-latam-to-lead-a-new-phase-of-regional-growth-and-transformation\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/english.saigonbiz.com\/vn\/#\/schema\/person\/267b348e6cf32a66aab33637c2d399a6\"},\"headline\":\"Teads appoints Fernando Tassinari as Managing Director of LATAM to lead a new phase of regional growth and transformation\",\"datePublished\":\"2025-10-29T12:04:14+00:00\",\"dateModified\":\"2025-10-29T12:04:14+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/english.saigonbiz.com\/vn\/teads-appoints-fernando-tassinari-as-managing-director-of-latam-to-lead-a-new-phase-of-regional-growth-and-transformation\/\"},\"wordCount\":970,\"publisher\":{\"@id\":\"https:\/\/english.saigonbiz.com\/vn\/#organization\"},\"articleSection\":[\"People\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/english.saigonbiz.com\/vn\/teads-appoints-fernando-tassinari-as-managing-director-of-latam-to-lead-a-new-phase-of-regional-growth-and-transformation\/\",\"url\":\"https:\/\/english.saigonbiz.com\/vn\/teads-appoints-fernando-tassinari-as-managing-director-of-latam-to-lead-a-new-phase-of-regional-growth-and-transformation\/\",\"name\":\"Teads appoints Fernando Tassinari as Managing Director of LATAM to lead a new phase of regional growth and transformation - 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