{"id":82502,"date":"2026-07-07T08:05:57","date_gmt":"2026-07-07T08:05:57","guid":{"rendered":"https:\/\/english.saigonbiz.com\/vn\/?p=82502"},"modified":"2026-07-07T08:05:57","modified_gmt":"2026-07-07T08:05:57","slug":"back-by-thailands-tourism-authority-taape-2026-upgrades-international-buyer-program","status":"publish","type":"post","link":"https:\/\/english.saigonbiz.com\/vn\/back-by-thailands-tourism-authority-taape-2026-upgrades-international-buyer-program\/","title":{"rendered":"Back by Thailand\u2019s Tourism Authority, TAAPE 2026 Upgrades International Buyer Program"},"content":{"rendered":"<p><em><strong>As the tourism and attractions industry across Southeast Asia continues to rebound, new opportunities are emerging for global suppliers and investors. The Thailand Amusement &amp; Attraction Parks Expo (TAAPE) will return from 29\u201331 October 2026 at the IMPACT Exhibition &amp; Convention Centre in Bangkok, with a strong focus on enhancing its international buyer program through strategic collaboration with Tourism Authority of Thailand (TAT) and Tourism Council of Thailand (TCT).<\/strong><\/em><\/p>\n<p><strong><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1920\" class=\"wp-image-82503 aligncenter\" src=\"https:\/\/english.saigonbiz.com\/vn\/wp-content\/uploads\/2026\/07\/2-scaled.jpeg\" alt=\"\u6cf0\u56fd\u65c5\u6e38\u5c402\" srcset=\"https:\/\/english.saigonbiz.com\/vn\/wp-content\/uploads\/2026\/07\/2-scaled.jpeg 2560w, https:\/\/english.saigonbiz.com\/vn\/wp-content\/uploads\/2026\/07\/2-300x225.jpeg 300w, https:\/\/english.saigonbiz.com\/vn\/wp-content\/uploads\/2026\/07\/2-1024x768.jpeg 1024w, https:\/\/english.saigonbiz.com\/vn\/wp-content\/uploads\/2026\/07\/2-768x576.jpeg 768w, https:\/\/english.saigonbiz.com\/vn\/wp-content\/uploads\/2026\/07\/2-1536x1152.jpeg 1536w, https:\/\/english.saigonbiz.com\/vn\/wp-content\/uploads\/2026\/07\/2-2048x1536.jpeg 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/strong><\/p>\n<p style=\"text-align: center;\">*<em>Left <\/em><strong><em>Mr. Jeerayu Jarukittivorakan ,\u00a0board member of the\u00a0Tourism Authority of Thailand (TAT)\u00a0and secretary-general of the\u00a0Tourism Council of Thailand (TCT). Right Mr. Louis\u00a0Luo, project director of TAAPE<\/em><\/strong><\/p>\n<p><strong>Strategic Collaboration to Attract High-Quality Buyers<\/strong><\/p>\n<p>According to the organizer, TAAPE 2026 is working closely with TAT &amp; TCT to leverage official resources in inviting high-quality buyers from Thailand and across Southeast Asia. The targeted buyer groups include decision-makers and project owners from theme parks, water parks, family entertainment centers (FECs), shopping malls, tourist attractions, hospitality groups, and cultural tourism projects.<\/p>\n<p>In today\u2019s competitive market, the value of a trade show is no longer measured solely by visitor numbers, but by the quality and relevance of its attendees. By strengthening its buyer recruitment strategy and focusing on curated invitations, TAAPE aims to deliver more efficient and results-driven business matching for exhibitors.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"975\" height=\"650\" class=\"wp-image-82504 aligncenter\" src=\"https:\/\/english.saigonbiz.com\/vn\/wp-content\/uploads\/2026\/07\/sb1_3689.jpeg\" alt=\"SB1_3689\" srcset=\"https:\/\/english.saigonbiz.com\/vn\/wp-content\/uploads\/2026\/07\/sb1_3689.jpeg 975w, https:\/\/english.saigonbiz.com\/vn\/wp-content\/uploads\/2026\/07\/sb1_3689-300x200.jpeg 300w, https:\/\/english.saigonbiz.com\/vn\/wp-content\/uploads\/2026\/07\/sb1_3689-768x512.jpeg 768w\" sizes=\"auto, (max-width: 975px) 100vw, 975px\" \/><\/p>\n<p style=\"text-align: center;\">*<em>Scene Picture<\/em><\/p>\n<p><strong>Gateway to Southeast Asia\u2019s Growing Attractions Market<\/strong><\/p>\n<p>Thailand remains one of the most important tourism hubs in ASEAN, with a rapidly recovering visitor economy and <strong>increasing investment<\/strong> in leisure and entertainment infrastructure. The demand for amusement equipment, attractions solutions, and immersive entertainment experiences continues to grow across the region.<\/p>\n<p>Positioned at the heart of this dynamic market, TAAPE serves as a key platform connecting international suppliers with Southeast Asian buyers. For companies looking to expand into the region, TAAPE offers direct access to real project opportunities, as well as valuable insights into local market trends and operational models.<\/p>\n<p><strong>Enhanced Business Matching and Onsite Engagement<\/strong><\/p>\n<p>To maximize exhibition value, TAAPE 2026 will organize a range of <strong>business matching activities, including one-on-one meetings, VIP buyer tours, networking sessions, and industry forums<\/strong>. These initiatives are designed to facilitate deeper engagement between exhibitors and buyers, improving the chances of meaningful partnerships and deal-making.<\/p>\n<p>In addition, concurrent forums <strong>WAS <\/strong>will bring together industry leaders and experts to share insights on market trends, project development, and investment opportunities in Southeast Asia\u2019s attractions and tourism sectors.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"976\" height=\"650\" class=\"wp-image-82505 aligncenter\" src=\"https:\/\/english.saigonbiz.com\/vn\/wp-content\/uploads\/2026\/07\/88c64fcd82f377f21c0012099bb07428.png\" alt=\"88c64fcd82f377f21c0012099bb07428\" srcset=\"https:\/\/english.saigonbiz.com\/vn\/wp-content\/uploads\/2026\/07\/88c64fcd82f377f21c0012099bb07428.png 976w, https:\/\/english.saigonbiz.com\/vn\/wp-content\/uploads\/2026\/07\/88c64fcd82f377f21c0012099bb07428-300x200.png 300w, https:\/\/english.saigonbiz.com\/vn\/wp-content\/uploads\/2026\/07\/88c64fcd82f377f21c0012099bb07428-768x511.png 768w\" sizes=\"auto, (max-width: 976px) 100vw, 976px\" \/><\/p>\n<p style=\"text-align: center;\">*<em>World Amusement &amp; Attractions Development Summit (WAS)&#8211;Thailand<\/em><\/p>\n<p><strong>Building a Stronger Industry Platform in Southeast Asia<\/strong><\/p>\n<p>Over the years, TAAPE has evolved into an increasingly influential platform for the attractions and leisure industry in Southeast Asia. By continuously strengthening its buyer network, expanding partnerships, and improving exhibition services, TAAPE is committed to delivering tangible business outcomes for its participants.<\/p>\n<p>With the upgraded buyer program and strong support from Thailand\u2019s tourism sector, TAAPE 2026 is set to offer a more focused, efficient, and impactful business environment for global industry players.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"866\" height=\"650\" class=\"wp-image-82506 aligncenter\" src=\"https:\/\/english.saigonbiz.com\/vn\/wp-content\/uploads\/2026\/07\/32808668d5fb91279b77ab468724aeb9.jpeg\" alt=\"32808668d5fb91279b77ab468724aeb9\" srcset=\"https:\/\/english.saigonbiz.com\/vn\/wp-content\/uploads\/2026\/07\/32808668d5fb91279b77ab468724aeb9.jpeg 866w, https:\/\/english.saigonbiz.com\/vn\/wp-content\/uploads\/2026\/07\/32808668d5fb91279b77ab468724aeb9-300x225.jpeg 300w, https:\/\/english.saigonbiz.com\/vn\/wp-content\/uploads\/2026\/07\/32808668d5fb91279b77ab468724aeb9-768x576.jpeg 768w\" sizes=\"auto, (max-width: 866px) 100vw, 866px\" \/><\/p>\n<p style=\"text-align: center;\">*<em>Thai team from TAAPE visited local operators.<\/em><\/p>\n<p><strong>About TAAPE 2026<\/strong><\/p>\n<blockquote><p><strong>Date:<\/strong> 29\u201331 October 2026<br \/>\n<strong>Venue:<\/strong> IMPACT Exhibition &amp; Convention Centre, Bangkok, Thailand<\/p>\n<p>TAAPE focuses on amusement rides, theme parks, water parks, family entertainment centers (FECs), digital entertainment, IP licensing, and cultural tourism projects, serving as a key trade platform for the Southeast Asian Amusement market.<\/p><\/blockquote>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As the tourism and attractions industry across Southeast Asia continues to rebound, new opportunities are emerging for global suppliers and investors. The Thailand Amusement &amp; Attraction Parks Expo (TAAPE) will return from 29\u201331 October 2026 at the IMPACT Exhibition &amp; Convention Centre in Bangkok, with a strong focus on enhancing its international buyer program through [&#8230;]\n","protected":false},"author":1,"featured_media":82505,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-82502","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economy"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.6 (Yoast SEO v21.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Back by Thailand\u2019s Tourism Authority, TAAPE 2026 Upgrades International Buyer Program - Biz and Live in Saigon<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/english.saigonbiz.com\/vn\/back-by-thailands-tourism-authority-taape-2026-upgrades-international-buyer-program\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Back by Thailand\u2019s Tourism Authority, TAAPE 2026 Upgrades International Buyer Program\" \/>\n<meta property=\"og:description\" content=\"As the tourism and attractions industry across Southeast Asia continues to rebound, new opportunities are emerging for global suppliers and investors.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/english.saigonbiz.com\/vn\/back-by-thailands-tourism-authority-taape-2026-upgrades-international-buyer-program\/\" \/>\n<meta property=\"og:site_name\" content=\"Biz and Live in Saigon\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SaigonbizGroup\" \/>\n<meta property=\"article:published_time\" content=\"2026-07-07T08:05:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/english.saigonbiz.com\/vn\/wp-content\/uploads\/2026\/07\/88c64fcd82f377f21c0012099bb07428.png\" \/>\n\t<meta property=\"og:image:width\" content=\"976\" \/>\n\t<meta property=\"og:image:height\" content=\"650\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/english.saigonbiz.com\/vn\/back-by-thailands-tourism-authority-taape-2026-upgrades-international-buyer-program\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/english.saigonbiz.com\/vn\/back-by-thailands-tourism-authority-taape-2026-upgrades-international-buyer-program\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/english.saigonbiz.com\/vn\/#\/schema\/person\/267b348e6cf32a66aab33637c2d399a6\"},\"headline\":\"Back by Thailand\u2019s Tourism Authority, TAAPE 2026 Upgrades International Buyer Program\",\"datePublished\":\"2026-07-07T08:05:57+00:00\",\"dateModified\":\"2026-07-07T08:05:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/english.saigonbiz.com\/vn\/back-by-thailands-tourism-authority-taape-2026-upgrades-international-buyer-program\/\"},\"wordCount\":543,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/english.saigonbiz.com\/vn\/#organization\"},\"articleSection\":[\"Economy\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/english.saigonbiz.com\/vn\/back-by-thailands-tourism-authority-taape-2026-upgrades-international-buyer-program\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/english.saigonbiz.com\/vn\/back-by-thailands-tourism-authority-taape-2026-upgrades-international-buyer-program\/\",\"url\":\"https:\/\/english.saigonbiz.com\/vn\/back-by-thailands-tourism-authority-taape-2026-upgrades-international-buyer-program\/\",\"name\":\"Back by Thailand\u2019s Tourism Authority, TAAPE 2026 Upgrades International Buyer Program - 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