{"id":82583,"date":"2026-07-09T00:04:57","date_gmt":"2026-07-09T00:04:57","guid":{"rendered":"https:\/\/english.saigonbiz.com\/vn\/encouraging-creativity-in-the-age-of-ai\/"},"modified":"2026-07-09T00:04:57","modified_gmt":"2026-07-09T00:04:57","slug":"encouraging-creativity-in-the-age-of-ai","status":"publish","type":"post","link":"https:\/\/english.saigonbiz.com\/vn\/encouraging-creativity-in-the-age-of-ai\/","title":{"rendered":"Encouraging Creativity in the Age of AI"},"content":{"rendered":"
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NEW YORK, July 08, 2026 (GLOBE NEWSWIRE) — (Feature Impact) In an era when machines can generate ideas in seconds, hands-on learning and creativity may be more important for today\u2019s children than ever. In fact, due to the rise of artificial intelligence (AI), 73% of parents believe creativity is an essential trait for their children to develop.<\/p>\n

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This finding comes from a survey commissioned by Crayola<\/u><\/a> and conducted by Talker Research of 2,000 U.S. parents of children ages 8-12, along with children in that same age range. The survey also revealed the impact of technological advances, such as AI, on how parents nurture their kids\u2019 creativity and how kids and parents view AI differently.<\/p>\n

While parents worry about what skills kids may lose due to AI usage, children themselves are more focused on what technology could unlock and seem to be far more optimistic about the impact of AI. According to the study, 35% of parents said they worry AI will reduce their child\u2019s ability to think creatively and 30% fear it will compete with them, limiting their opportunities in the workforce. In contrast, only 22% of kids share their parents\u2019 concerns about AI hurting their creative thinking abilities and only 21% fear job competition.<\/p>\n

Consider these additional trends identified in the survey.<\/p>\n

Kids Crave Hands-On Creativity<\/strong>
Despite growing up in a digital-first world, the children surveyed expressed a strong desire to engage in hands-on creative experiences. When they make something by hand, they\u2019re more likely to preserve it (46%), display it at home (68%) or give it as a gift (48%), turning creativity into something tangible, lasting and meaningful.<\/p>\n

The children surveyed also said they want adults to ask for their creative ideas and listen to them (52%), provide supplies for creating (51%), encourage problem-solving (47%) and give them more time to create (46%).<\/p>\n

Feedback Provides Motivation<\/strong>
Creativity flourishes when adults praise young artists for their effort, ideas and decision-making rather than judging how \u201cgood\u201d the art looks, the survey found. While the least creatively motivating feedback parents can provide is to tell kids their art looks good (22%), creating with parents or other family members (65%), having their art displayed (45%) and being recognized for the work involved (46%) were some of the most motivating actions.<\/p>\n

\u201cWhen we emphasize effort, process and thinking over outcomes, kids feel safer taking creative risks,\u201d said Cheri Sterman, senior director of education at Crayola. \u201cResearch \u2013 and kids themselves \u2013 are pointing us toward a more supportive way to nurture creativity in the age of AI.\u201d<\/p>\n

Purposeful support from parents and teachers also helps to minimize speed bumps that may interfere with kids\u2019 creative growth. This belief is deeply personal with 8 in 10 parents polled admitting they wish the adults in their lives had done more to nurture their creativity when they were children.<\/p>\n

Creativity is Essential to Future Success<\/strong>
In a world increasingly shaped by AI, parents recognize creativity as one of the few skills machines can\u2019t easily replicate with the majority of respondents (85%) agreeing that creativity equates to success for children in the future. In fact, creative individuals were viewed as stronger problem-solvers (49%), better communicators (35%) and more likely to succeed in their careers (34%) than non-creatives.<\/p>\n

\u201cAs AI continues to insert itself into our lives, this study suggests that creativity won\u2019t disappear, but warns that nurturing it must be intentional,\u201d Sterman said. \u201cFor parents and educators, the challenge isn\u2019t resisting technology, but ensuring imagination, experimentation and original thinking remain central to how children grow up alongside it.\u201d<\/p>\n

Find more ways to nurture creativity at Crayola.com\/CreativeMoments<\/a>.<\/p>\n

Everyday Moments of Creativity<\/strong>
Adults can nurture creativity by weaving simple, creative moments into daily routines. That belief is at the heart of efforts like Crayola\u2019s Create More Creative Moments initiative<\/a>, which has sparked conversations about why creativity matters and how it shapes children\u2019s future success.<\/p>\n

Consider these kid-tested creative experiences to boost imagination and creative confidence:<\/p>\n