Category Archives: Biz in Saigon

According to Dr. Sam Goundar, Senior Lecturer in Information Technology at RMIT Vietnam, Vietnam’s technology industry has experienced an impressive decade of growth with its strength as the final assembly point for high-end electronic products. Major players such as Foxconn, Samsung, LG Electronics, Intel, and Luxshare not only utilize Vietnam’s quality labor force but also […]

On 1 August 2026, the European Union and Vietnam mark six years since the EU-Vietnam Free Trade Agreement (EVFTA) entered into force. While six years is a concise chapter against thirty-six years of formal diplomatic relations, the Agreement has fundamentally transformed this economic corridor, converting political goodwill into high-value commercial integration, reinforcing corporate confidence, and […]

We know life is sometimes a gamble. The news tells us so every day. We don’t doubt the risk; we just assume lightning strikes somewhere else. The “Not Yet” Gap In recent IFM Research, one tension keeps coming back. An overwhelming 86% of people without life insurance still call it vital. They know what it […]

Vietnam’s middle class is shrinking, not growing — and the data proves it. For the past decade, “Vietnam’s expanding middle class” has been the centrepiece of virtually every market entry pitch, investment thesis, and consumer strategy deck produced about the country. The narrative is compelling: a young, urbanising population of 102 million with GDP per […]

According to our IFM Research, 84% of professionals report using AI in their work over the past six months. Not testing. Not considering. Using. That’s not experimentation. That’s normalization. Even more telling: only 15% say AI has had a negative impact on their industry. Quiet, Not Loud In technology cycles, adoption often runs parallel with […]

From automating content creation and personalizing real-time messaging to optimizing budget allocation and building big-data consumer behavior models, artificial intelligence (AI) is evolving beyond a mere support tool. In modern service sectors, AI is increasingly functioning as a company’s “operating brain.” In Vietnam, the media and advertising industry is at the forefront of this shift. […]

The Ho Chi Minh City (HCMC) People’s Committee has officially approved a proposal to establish the HCMC Venture Capital Fund (HVCF). The fund is designed to provide additional financial resources for innovative startups, foster scientific and technological development, and accelerate digital transformation within the city. It is expected to become a vital financial instrument in […]

1/ Registered FDI Drops 12.6% Year-on-Year in First Two Months According to the Statistics Bureau under the Ministry of Finance, realized Foreign Direct Investment (FDI) in Vietnam during the first two months of the year reached an estimated $3.21 billion, an 8.8% increase compared to the same period last year. This represents the highest level […]

Following a year of positive shifts across most segments, the residential real estate market in Ho Chi Minh City (HCMC) and its neighboring provinces enters 2026 with an increasingly optimistic outlook. Primary supply is forecasted to improve significantly and demand is showing signs of recovery, even as price levels continue to reach new heights. According […]

1/ Vietnam FDI Surpasses 38 billion USD in 2025; Realized Capital Hits Five-Year High According to the General Statistics Office (GSO) under the Ministry of Finance, total registered Foreign Direct Investment (FDI) into Vietnam reached 38.42 billion USD as of December 31, 2025, marking a slight 0.5% increase year-on-year. Within this total, 4,054 new projects […]